Data Protection

The Pitztal Tourist Board operates several services accessible via the internet (hereinafter referred to as ‘TVB Pitztal services’), such as pitztal.com (www.pitztal.com), Pitztal Blog (https://blog.pitztal.com), Pitz Alpine Glacier Trail (www.pitz-alpine.at), Glacier Marathon (www.gletschermarathon.at) and Pitztal Wild Face (www.pitztal-wildface.com). With this privacy policy, the Pitztal Tourist Board wishes to explain to you which personal data is processed for which purposes and in what form for the services provided by TVB Pitztal.

We take the protection of your personal data very seriously. We process personal data (in particular your name, address and email address) solely in accordance with the provisions of Austrian data protection law. It is generally possible to use our TVB Pitztal services without providing any personal data. Where personal data is collected on our website, this is always done on a voluntary basis wherever possible. This data will not be passed on to third parties without your express consent. Please note that data transmission over the internet (e.g. when communicating by email) may be subject to security vulnerabilities. It is not possible to guarantee complete protection of data against access by third parties. The following points provide information on the nature, scope and purpose of the collection, processing and use of personal data.

For technical reasons, the following usage data – amongst other things – which a user’s internet browser transmits to TVB Pitztal services is collected:

- browser type and version;
- operating system used;
- the website from which the user accesses TVB Pitztal services (referrer URL);
- the website visited by the user;
- the date and time of access;
- the Internet Protocol (IP) address of the user’s computer.

This data is stored separately from any data that may have been provided and is analysed for statistical purposes in order to optimise the website and the services offered (see also point 7 of this privacy policy).

The personal data you provide (such as your name, address and email address) will be used by the Pitztal Tourist Board as follows:

- To book accommodation, a package deal, an activity, a voucher or to make a non-binding enquiry about accommodation via the Pitztal Tourist Board’s services, you must provide your contact details. You are only required to complete the fields marked with an asterisk (name, address and email address, as well as the names and dates of birth of the travellers), along with details relating to the enquiry (e.g. dates of stay). Any further details (such as a telephone or fax number) are not mandatory.

- To get in touch via a contact form or to make a group enquiry on TVB Pitztal’s services, you must provide your contact details. You only need to complete the fields marked with an asterisk (name, address, email address and telephone number), as well as details relating to the enquiry (e.g. dates of stay). Any further details are not mandatory.

- To create or book a Keycard (mountain railway ticket) via TVB Pitztal services, you must provide your personal details. You are only required to fill in the fields marked with an asterisk (name, address, gender, date of birth and email address), as well as details relating to your enquiry (e.g. validity period). Any further details (such as company name) are not mandatory.

- To book the Pitztal Almenbus via TVB Pitztal services, you must provide your contact details. You only need to fill in the fields marked with an asterisk (name and telephone number), as well as details relating to your enquiry (e.g. departure date). Any further details are not mandatory.

- To order brochures and shop items via TVB Pitztal’s services, you must provide your contact details. You only need to complete the fields marked with an asterisk (name, address and email address).

- You have the option to subscribe to our newsletter. To subscribe, you must provide your email address; further details may be provided on a voluntary basis. Processing is carried out on the basis of your consent in accordance with Article 6(1)(a) of the GDPR. Registration takes place via the double opt-in procedure.

We use the newsletter service provided by MICADO Digital Solutions GmbH, Hammerschmiedstraße 5, 6370 Kitzbühel, Austria, to manage and send the newsletter. The data you provide when subscribing to the newsletter is transferred to Micado for the purpose of managing and sending the newsletter and is processed on our behalf.

You may withdraw your consent at any time with future effect. To do so, you can use the unsubscribe link included in every newsletter. Once you have unsubscribed, your data will be deleted from the newsletter distribution list or blocked from further distribution, provided that this does not conflict with any statutory retention obligations.
The personal data you provide will only be processed and used by the operator to the extent necessary for handling your enquiry and/or providing the requested service. In the course of this data processing, the operator will pass on the personal data collected to the following third parties:

- Google, operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
- MICADO Digital Solutions GmbH, Hammerschmiedstraße 5, 6370 Kitzbühel, Austria
- feratel, operated by feratel media technologies AG, Maria-Theresien-Straße 8, 6020 Innsbruck, Austria
- Starjack, operated by SJack GmbH, Am Bühel 6, 6830 Rankweil, Austria
- INCERT eTourismus, operated by INCERT eTourismus GmbH & Co KG, Lederfabrik Linz office, East Entrance, Leonfeldnerstraße 328, 4040 Linz, Austria
- Hochzeiger, operated by Hochzeiger Bergbahnen Pitztal AG, Liss 270, 6474 Jerzens, Austria
- Pitztal Glacier & Rifflsee, operated by Pitztaler Gletscherbahn GmbH & CoKG, Mittelberg, 6481 St. Leonhard im Pitztal, Austria
- Kaunergrat Nature Park, Pitztal-Fließ-Kaunertal, 6521 Fließ, Gachenblick 100, Austria
- Holiday Reisen, Liss 233, 6474 Jerzens, Austria
- Taxi Kirschner, Piösmes 143, 6481 St. Leonhard Pitztal, Austria
- Member businesses of the Pitztal Tourist Board

We use so-called ‘cookies’ in some cases. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our website more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser. Most of the cookies we use are so-called ‘session cookies’. They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognise your browser the next time you visit. You can configure your browser so that you are notified when cookies are set and can choose to allow cookies only on a case-by-case basis, block the acceptance of cookies in specific cases or generally, and enable the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of the TVB Pitztal services may be restricted. This enables us to recognise when the same user accesses the TVB Pitztal services multiple times.

Registration is not generally required to use the TVB Pitztal services. However, once you have registered with TVB Pitztal services, you will also gain access to starjack (SJack GmbH). By registering, you have given your explicit consent, in accordance with Article 6(1)(a) of the GDPR, for the operator to store the personal data you have entered, (name, address, gender, date of birth and email address) may be stored by the operator and used to provide the additional content. The personal data will be stored for the duration of your registration and thereafter, and will subsequently be deleted. The continued storage of data following the termination of your registration serves the purpose of being able to identify the data controller in the event of any legal infringements. It is therefore in the operator’s overriding interest, in accordance with Article 6(1)(f) of the GDPR. You will receive further information on the additional content during the registration process.

When you take part in the prize draws offered on TVB Pitztal’s services, personal data (name and address) will be collected. By taking part in the prize draw, you give your explicit consent, in accordance with Article 6(1)(a) of the GDPR, for the operator to store the personal data you have provided and to use it for the purposes of running the prize draw, in particular for matching entries to the respective participants and for determining and notifying the winners. It will be stored for the duration of the competition and – for the purpose of processing any claims for prizes or compensation – and will subsequently be deleted. By taking part, you agree that, should you win, your name will be published on TVB Pitztal’s services and on Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA.

We use Google Analytics, a web analytics service provided by Google Inc. (hereinafter “Google”), to improve and optimise the TVB Pitztal services. Google Analytics uses so-called ‘cookies’, which are text files stored on users’ computers that enable an analysis of how users utilise the TVB Pitztal services. The information generated by the cookie regarding the use of TVB Pitztal services is usually transmitted to a Google server in the USA and stored there. We use the ‘IP anonymisation’ feature on TVB Pitztal services. As a result, however, your IP address is truncated by Google beforehand within Member States of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there. On behalf of the operator of the TVB Pitztal services, Google will use this information to analyse your use of the TVB Pitztal services, to compile reports on website activity and to provide the website operator with other services relating to website and internet usage. The IP address transmitted by your browser as part of Google Analytics is not combined with any other data held by Google. By using the TVB Pitztal services, you consent to the use of the data collected about you in the manner described above and for the purpose stated above. You can prevent the storage of cookies by adjusting the settings in your browser software; however, we would like to point out that, in this case, you may not be able to make full use of all the functions of the TVB Pitztal services. You can also prevent the collection of data generated by the cookies and relating to your use of the TVB Pitztal services (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available via the following link: https://tools.google.com/dlpage/gaoptout?hl=de Further information on how Google Analytics handles user data can be found in Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de

TVB Pitztal Services use Google Remarketing. Google Remarketing is an advertising service provided by Google that enables targeted advertising to be shown to previous visitors to the website. Third-party providers, including Google, display adverts on many different websites across the internet. To do this, cookies are stored on the user’s device and used when the user subsequently visits another website to display adverts based on their previous visits to TVB Pitztal services. Users are identified via cookies set in their web browser. These cookies enable user behaviour whilst visiting the website to be analysed and subsequently used for targeted product recommendations and interest-based advertising. If you do not wish to receive interest-based advertising, you can use the Ads Preferences Manager to disable Google’s use of cookies for these purposes and customise adverts on the Google Display Network by visiting the DoubleClick opt-out page. Alternatively, you can opt out of third-party cookies by visiting the Network Advertising Initiative opt-out page or by disabling cookies in your browser settings. Further information is available at https://support.google.com/adwords/answer/2453998?hl=de

Google website on data protection and terms of use

TVB Pitztal services use Facebook Custom Audiences. Facebook Custom Audiences is an advertising service provided by Facebook Inc., 1601 S California Ave, Palo Alto, CA, 94304, USA, which enables targeted advertising to previous visitors to the website. Facebook uses cookies to display adverts based on a user’s previous visits to TVB Pitztal services. Users are identified via cookies set in the web browser, which are stored there for a period of 90 days. These cookies enable user behaviour whilst visiting the TVB Pitztal services to be analysed and subsequently used for targeted product recommendations and interest-based advertising. If you do not wish to receive interest-based advertising on Facebook, you can opt out here (in English only): https://www.facebook.com/settings/?tab=ads

This website uses the Floodlight tag from DV360 to measure the effectiveness of our advertising campaigns, limit the frequency with which you are shown a particular advert, and to display only adverts that are relevant to you and your interests. In particular, information regarding the adverts you click on, as well as your previous usage behaviour on third-party websites, is collected and stored. Google uses the cookie ID to track which adverts are displayed in which browser and can thus prevent them from being shown multiple times. Furthermore, Google can use cookie IDs to track so-called ‘conversions’ relating to ad requests. This is the case, for example, when a user sees a Google advert and later visits our website using the same browser and makes a purchase there. The cookies do not contain any personal information such as email addresses, names or addresses.

You can manage and withdraw your consent to the storage of cookies at any time by adjusting the relevant settings in the Consent Management solution.

Further information on Display & Video 360 by Google is available at marketingplatform.google.com/about/display-video-360 and support.google.com/displayvideo/answer/9059464 , as well as Google’s general privacy policy: policies.google.com/privacy

We use social plugins (e.g. Share and Like buttons) from the following social networks on the TVB Pitztal services:

- facebook.com, operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA; for further information, see https://de-de.facebook.com/policy.php
- twitter.com, operated by Twitter, Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA; for further information, see https://twitter.com/privacy?lang=de
- instagram.com, operated by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA; for further information, see https://help.instagram.com/155833707900388
- Google+, operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; for further information, see http://www.google.com/intl/de_ALL/policies/terms
- pintertest.com, operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA; for further information, see https://policy.pinterest.com/de/privacy-policy
- youtube.com, operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA; for further information, see https://www.google.de/intl/de/policies/privacy(

These plugins are each marked with the logo of the relevant social network.

11.2 Data transfer via social plugins

When you visit our pages, the plugin establishes a direct connection between your browser and the social network’s server; this provides the social network with the information that you have visited our TVB Pitztal services using your IP address. Social networks may also be able to recognise via the plugin that you are on TVB Pitztal services without you having to click on the plugin. Through the integration of the plugins, the operator of the social network receives the information that you have accessed the relevant page of the TVB Pitztal services. When you interact with social plugins, the relevant information is transmitted directly from your browser to the operator of the social network and stored there. Further information on this can be found in the respective privacy policies of the social networks.

When taking part in the Messenger communication organised by us, the end user must, in accordance with Article 6(1)(a) of the GDPR, consent to the processing and use of their personal data (e.g. surname and first name, telephone number, Messenger ID, profile picture and chat or message history).

The data controller for the Messenger service is, in the case of

- WhatsApp: WhatsApp, Inc., 1601 Willow Road, Menlo Park, California 94025, USA; the privacy policy is available at https://www.whatsapp.com/legal/#privacy-policy
- Facebook Messenger: Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA; the privacy policy is available at facebook.com/about/privacy
- Telegram, operated by Telegram Messenger LLP, 71–75 Shelton Street, Covent Garden, London, United Kingdom; the privacy policy is available at https://telegram.org/privacy
- Insta News: MessengerPeople Inc., 314 27th Avenue, San Mateo, CA, 94403, USA; this privacy policy remains applicable.

Consent to data processing may be freely withdrawn at any time; to this end, the end customer always has the option of contacting the relevant MessengerPeople client to request that their information and personal data be deleted or that the sending of information to them be discontinued. The customer of MessengerPeople GmbH must then ensure that all information relating to the end customer is deleted from the system without delay.

We hereby object to the use of contact details published in accordance with the legal requirement to provide an imprint for the purpose of sending unsolicited advertising and information material. The operators of this website expressly reserve the right to take legal action in the event of unsolicited advertising material being sent, for example via spam emails.

For security reasons and to protect the transmission of confidential content – such as the enquiries you send to us as the website operator – the TVB Pitztal services use SSL encryption. You can recognise an encrypted connection by the fact that the address bar of your browser changes from ‘http://’ to ‘https://’ and by the padlock icon in your browser bar. When SSL encryption is enabled, the data you send to us cannot be read by third parties.

You have the right at any time to receive, free of charge, information about your stored personal data, its source and recipients, and the purpose of data processing, as well as the right to have this data rectified, restricted or erased. You may contact us at any time regarding this matter or any other queries relating to personal data. To request information, please contact: Pitztal Tourist Board, Unterdorf 18 A, 6473 Wenns im Pitztal, Tyrol. Tel: +43 (0) 5414 86 999. Fax: +43 (0) 5414 86 999-88
Email: datenschutz@pitztal.com
Finally, you have the right to lodge a complaint with the Austrian Data Protection Authority (Hohenstaufengasse 3, 1010 Vienna, dsb@dsb.gv.at, www.dsb.gv.at.